VEChannel Event Profile

Top 5 Tips to Develop an Effective Sales Training Strategy

Recent research by ES Research Group shows that 90% of sales training programs result in temporary increase in sales productivity lasting between 90 and 120 days. It was also uncovered that fewer than 20% of companies see a sustainable productivity gain that lasts a year or more as a result of their investment in training. In this web seminar, sponsored by WebEx and ES Research Group, Inc., Dave Stein will share his analysis and insights related to critical challenges faced by sales organization when developing a sales training strategy and tips on how to overcome such challenges ESRs recent 2006 Sales Training Vendor Guide is the industrys first report to competitively assess top sales training providers. The Guide is used by Fortune 500 and highgrowth companies to determine which sales training providers are best equipped for their organizational needs. Subjects covered will include: How to evaluate your sales approach Mistakes sales leaders often make in selecting a training provider A process for effective selection of a training vendor How to leverage the Internet and technological advances for sales training Critical areas to consider & the top training vendors for each area Dave Stein is the CEO and Founder of ES Research Group. ESR is one of the nations leading sales advisory firms. Companies including HP, Gallup, Honeywell, Bain and others rely on ESRs authoritative research and consulting services to improve sales training, maximize sales effectiveness and effectively measure performance.

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