VEChannel Event Profile

Customers to Marketers:"Talk to the Hand cause the Ears Aint Listening"

Customers to Marketers : "Talk to the Hand cause the Ears Aint Listening" A Great Alternative for Marketing Methods that Customers Hate Who really "listens" to marketing anymore? Do you? Outbound marketing efforts do not drive the same kinds of response that they once did. On one side of the coin, there are simply too many campaigns and other information competing for your customers attention. On the other, spam, junk mail boxes, and phishing scams make it difficult for customers to know what sources to trust. Customers are overwhelmed...and your message is getting lost in the noise. Join us on Thursday, September 28, at 10am PST / 1pm EST to discover how you can use RSS to drive high quality responses by delivering relevant news, updates, promotions, and other information directly to each customers desktop, mobile phone or PDA based on each individualýs exact interests and needs. Think of it as pushing truly onetoone content to each interested customer. With an ability to provide information that so closely matches your customers needs, they will gladly give you their ears, eyes, and timeýand you will drive a better endresult: revenues and customer satisfaction. Attend This Webcast To Learn How: One of the fastest growing investment banks is pushing highly focused offers and messages to its top tier customers One of the largest semiconductor companies in the world is providing company updates and new product information to their customers, partners, and employees Your organization can easily push newly published information to your customers, the instant it is published. Powerful RSS communications can be a personal, relevant, and simple marketing delivery channel Leading organizations are taking advantage of hosted, enterprise RSS solutions in as little as two (2) weeks, with minimum risk. Who Should Attend: CMOs and VPs of marketing with responsibility for outbound marketing. Individuals responsible for driving measurable metrics such as market share, share of wallet, products per household, and customer defection/churn. VPs and directors of ecommerce who are looking to leverage Web 2.0, enterprise RSS, and/or publishsubscribe technologies to gain competitive advantage. All you need to attend is : A 56Kbps Internet connection or better For the audio, you will need Computer speakers and Sound Cards and a high speed internet connection is also recommended. Netscape 4.x or Internet Explorer 4.x (AOL users: AOL 5.0 and above only) Linux Users Please Note: To use the current Java client you will need to update to the latest version of Mozilla 1.7.3. Firefox/Mozilla. Using FireFox. Click Here To Set Up The WebEx Event Manager installed before the event Click Here To Set Up . NOTE: This plugin will not install if your browser has high security settings or you do not have administrative rights on your PC.

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