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The DecisionMakers Guide to Reliability and Validity in Onli
Companies of all sizes are turning increasingly to online consumer research to understand the return on their marketing investments and guide decisions large and small from product features, pricing and functions to messaging to targeting key segments. But how can marketers and market researchers be sure that their online studies are providing the level of data reliability that is essential for supporting wise choices in the marketplace? Building internal criteria for assessing research accuracy...
EVENT TYPE: WebinarsCATEGORY:The Elements of a Successful eLearning Strategy
Join Jennifer De Vries, Chief Solutions Architect at BlueStreak Learning and Gene Gainey, Senior Vice President of Sales at Learn.com as they broadcast live via WebEx. This FREE onehour webinar will tell you exactly how to outline your elearning strategy. Learn the building blocks of elearning including; terminology, available solutions, resources and more. Youll find this an hour well spent if youre searching for answers to these questions: Why should my organization have an elearning strategy?...
EVENT TYPE: WebinarsCATEGORY:The Exempt v. NonExempt Trap: How to Avoid Overtime Penalties in 2005
Employers are fighting two challenges at once from the Fair Labor Standards Act (FLSA) exempt v. nonexempt rules: (1) Coping with the biggest rule change in 50 years imposed this summer; and (2) aggressive FLSA authorities who raised backwage recoveries by 21% in the most recent fiscal year, on top of 33% jump the previous year. Exempt vs. nonexempt classifications have always been tricky. Most companies have many workers operating in gray areas, and official classifications often come down to c...
EVENT TYPE: WebinarsCATEGORY: Human ResourcesThe Experience Economy and Its Impact on Your Business
Today, goods and services everywhere are being commoditized; what customers want whether consumers, businesses, or internal constituents are experiences: memorable events that engage each individual in an inherently personal way. Join B Joseph Pine II, internationally acclaimed author, for a web seminar on the world of the Experience Economy. Discover why you need to shift into the business of experience staging and in particular learn how you can create marketing experiences that generate deman...
EVENT TYPE: WebinarsCATEGORY:The Final HIPAA Portability Requirements
On December 30, 2004, the federal government issued final portability regulations under the Health Insurance Portability and Accountability Act (HIPAA). This sweeping rewrite of the 1997 interim rules will force changes to many aspects of your group health plan including increased reporting obligations and further restrictions on preexisting condition exclusions. The rules take effect the first plan year after July 1, 2005, and noncompliance can be costly. Make sure youve determined what you as...
EVENT TYPE: WebinarsCATEGORY: Human ResourcesThe FMLA and Intermittent Leave Make the Rules Work to Your Companys Advantage
The misuse – and occasional abuse – of intermittent leave rules under the Federal Medical Leave Act (FMLA) can dramatically lower productivity and morale. Unexpected requests for immediate leave, in particular, disrupt schedules and overburden fellow workers. Confusing rules for tracking small increments of leave can also leave you uncertain about how to proceed. These often lead to one result: Employers often wrongly grant leave requests because they are unsure about the rules. Attend this audi...
EVENT TYPE: WebinarsCATEGORY: Human ResourcesThe Future of Behavioral Marketing
What does the Behavioral Marketing landscape look like today and where is it heading? Behavioral Marketing has aided advertisers by targeting consumers interested in their products and services, but the future provides a more customized experience for consumers as well. Todays marketers and Web publishers must understand the full breadth of Behavioral Marketing to extract the greatest efficiency from an online experience. Behavioral Marketing not only impacts advertising but also provides in dep...
EVENT TYPE: WebinarsCATEGORY:The Global Reach and Local Touch of Hilton Internationals Customer Experience
The luxury travel business used to be driven by brand recognition and travel agent recommendation. Now, even highend consumers have turned to the Web to help make their travel decisions. Hilton International recognized both the promise and the competitive forces the Internet represented. The most recognized name in global lodging set out to provide an entire travel experience on the Web, where customers not only reserve rooms but also plan their entire stay such as book tours or reserve tickets ...
EVENT TYPE: WebinarsCATEGORY:The Impact of Customer Support on eBusiness Performance
Customer support whether online or offline has a greater impact on eBusiness performance than the conventional wisdom would suggest. In fact, aside from the actual product or service being sold, how a company delivers and messages customer support has the greatest impact on online customer loyalty. Keynote Systems, the leader in eBusiness performance management, has conducted dozens of studies examining the online behavior of consumers and consistently finds customer support to be a significan...
EVENT TYPE: WebinarsCATEGORY:The Medicare Part D Drug Benefit Looming Deadlines for Employers
Do you know that as an employer with or even without a retiree health plan you still must prepare for imminent deadlines under the new Medicare Part D prescription drug benefit program? Did you further know that in order to get the retiree drug subsidy offered by the Centers for Medicare and Medicaid Services (CMS), you must submit a detailed application by Sept. 30; even employers not seeking a subsidy must issue notices to all Part Deligible beneficiaries active and retired by Nov. 15 tellin...
EVENT TYPE: WebinarsCATEGORY: Human ResourcesOur Partners
